Session Type: 1-hour Interactive Presentation

Session Level: Intermediate

Session geared towards: Corporate; Small Business; Not-for-Profit

Session Description: In 2014, Mark Zuckerberg stated that "in five years, most of [Facebook] will be video," and Facebook isn't alone. Eery major social network is prioritizing video... maybe it's time you did too! 

Lance will explain how video can fit into your social media marketing strategy while also providing lots of advice and examples on how to do it right. So bring your popcorn and settle in for an entertaining hour of video marketing fun. 

Attend this session if you want to...

  1. Discover what makes video such a kick a$$ tool for communicating and advertising on social media
  2. Learn the secrets the pros know about incorporating video into your social media marketing plan
  3. Understand how to position video into the full sale funnel - from lead generation to lead conversion
  4. Discover what works and what doesn't work when using video in social media