Session Type: 2-hour Workshop

Session Level: Intermediate

Session geared towards: Corporate; Small Business; Not-for-Profit

Session Description: It's a digital world, and most of us have some idea how to present information to gain leads, sales and awareness. But how do we determine the best message for the content we create? Can we still build on our message when everything has to fit in 10 words or less?

In this workshop, Idris will help you refine your understanding of putting large ideas into small spaces that move across channels. You'll also learn how to take useful tidbits and build them into juicy irresistible content that will hit your target audience and move them to action.

Attend this session if you...

  1. Want to learn how to get big ideas into extremely small spaces 
  2. Want to understand the mechanics of persuasive content that propels people to action
  3. Learn where less is actually more - and where less is actually less