Session Type: 1-hour Interactive Session

Session Level: Intermediate

Session geared towards: Corporate; Small Business; Not-for-Profit

Session Description: How should a company structure its social media team, and where do you start? This session will give you an idea of how different companies are structuring their teams, and give you tips on the best set up for your organization.

Attend this session if you want to...

  1. Learn how to best structure your internal social media team.
  2. Decide if social media should be managed in-house or outsourced to an agency.
  3. Want to get more of your staff involved in your online presence. 
  4. Understand if your social media should belong to your PR department or the marketing department.